Key to start a sucessful hair business

Along with the rapid popularity of hair products such as hair extensions and wigs, many investors have recognized the potential of the hair industry. Hair factories sprang up everywhere to meet the needs of consumers around the world. As a keen trader, you certainly don’t want to stay out of trends and are looking to leverage your resources to unleash the potential of this profitable industry. 

However, starting a business is always tough. Starting a hair business will be even more challenging since it is a new industry that requires thorough research. Fortunately, there are forerunners like Anka Hair ready to share with you their experiences and difficulties that you may have to overcome when entering this new and fascinating path.

I, Development orientation 

No ship can successfully reach its destination without a captain who knows the direction. Clearly defining the business direction right from the start will make all subsequent activities more consistent, efficient and manageable. An important key is always make sure that you plan your budget and how much you want to start hair business!

1. Key products

This is a part where you have to answer one question: What do you want to sell? For a good start, evaluate all types of hair products, which have the most potential, which are wanted most in the market and from there, determine the key products you want your business to focus on. Is it synthetic hair? Or is it premium, high quality human hair? If you do your research well, you would know that the needs for human hair extensions are increasing day by day. And since people are tending to appreciate the authenticity and naturalness, human hair extensions will be more and more popular. 

2, Target customers

Now you know the kinds of products you want to sell, the next thing is to point out: Who will you sell your best quality human hair extensions to? In this step, you need to thoroughly evaluate each of your target customer groups. Who are they, what are their needs, how are their shopping habits, through what channels can they be reached? The more detailed it is, the easier you will be able to reach your customers. Identifying target customers is an extremely important step to help you identify your target market and therefore have a successful sales strategy. Depending on different groups of potential customers, you will have different outreach strategies. 

II, Source of supply

A business can not go well and go far if it can not provide good products and services. That’s why you need to find a source of supply that can guarantee the best experiences for your customers. 

1. Find a good factory

Along with the popularity of human hair extensions, hair factories and manufacturers spring up uncountably. Therefore, finding a hair factory is always possible. However, what matters is that you can find a good, reliable factory. Among many big markets, Vietnam has risen up as a destination for vendors and sellers for its remarkable good quality products and satisfactory services. Hair suppliers in Vietnam, such as Anka Hair – a prestigious brand chosen by many hair distributors in the world with a large scale factory and more than a decade of experiences – are capable of providing a large number of good quality hair products at reasonable prices, ensuring a continuous supply to help you fulfill all orders quickly and on time.

2.Price and discount

Price and discount policy for vendors is also an important factor. After choosing the right factory, you need to get a detailed quote of each product item with a corresponding discount policy from which to set prices, plan sales and appropriate promotions to push sales and increase profits. As a large factory with a closed process of material collection and production combined with high technology, Anka Hair always tries to provide good products at the most reasonable prices and maximum customer support. That’s why we are always willing to negotiate with customers to offer the best price. 

3. Products check

If possible, you should pay a visit to the factory and check on the products yourself. That is the best way to know more about what you are going to sell. If it’s too far, order samples or ask the supplier to send you videos and pictures to make sure. This way, you can even check the supplier’s shipping process, how long it takes, what paperwork is needed, etc. Anka Hair team is always ready to video call with customers, show them the factory and help them experience the actual production process right during working hours. In addition, pictures and videos of each actual order will be taken and sent to customers to confirm before shipping. This is a very useful step for customers to cross-check and be well aware of what they would be expecting.  

III, Branding

Until now, you may have a clear vision of how your hair business is going to be, give it a life by drawing out specific plans. For a start, determine the size of your business, choose a name, find a location (if you want to open a store or company), create a website or social networking profiles (if you want to focus your business online). Increase the credibility and reliability of your business by preparing a professional brand identity with all the information that customers may need to know.

Now you have everything you need to start your hair business. Design sales programs with incentives to attract new customers, assert your name with quality products and services, you will surely succeed. 

Reach out for Anka Hair, one of the leading hair suppliers in Vietnam with the best quality human hair, reasonable prices, excellent sales and customer support policies so that every start is a successful one. Contact us now to get the best support for your start-up business!